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Giorgi Eliadze
Projects: Pirali

Jun 2026 – Sep 2026

Pirali website

A fast bilingual brand site for a Georgian craft lager, with no shop, no cookies and no tracking

  • Sites & apps
  • Brand website
Duration
3 months
Company
Pirali
Role
Designer and developer
Tools
Astro · TypeScript · Vercel +1
Pirali website

Overview

A static brand site in Georgian and English for Pirali, a craft lager from Guria sold on tap to bars and restaurants. Built with Astro, it tells the beer’s story and puts venues in touch, with no shop, no cookies and no analytics.

Tools

  • Astro
  • TypeScript
  • Vercel
  • Cloudflare

The brief

Pirali is a lager brewed in Niabauri, in Guria, and sold only in kegs to venues. It needed a brand site in Georgian and English that tells its story and gets bars and restaurants in touch, without a shop, forms that send data anywhere, or analytics.

The site’s share card

The site

An earlier two-beer Next.js export was redesigned as a static Astro site, with Georgian at / and English at /en, and all copy in three content files so both languages stay equal. It has a five-beat brewing reel from real footage, a mega-menu, the brewing process, where to find the beer, an FAQ also published as FAQPage JSON-LD, and a contact block that opens a pre-filled email. Robots, sitemap, hreflang, Open Graph images, llms.txt and legal pages for a site with no cookies or analytics are generated with it.

Checked at every width

Headless-Chrome QA scripts check focus, touch targets and overflow at 11 viewports from 320 to 1920 px and test the animations against the motion tokens. The site is deployed on Vercel, with DNS on Cloudflare.

Result

Live at pirali.beer. The responsive pass of September 2026 brought Georgian headline overflows from 3 to 0 across the 11 test viewports.

Projects: Pirali