Platform & AI Search Agent
RE/MAX Realty Park
RE/MAX Realty Park — Next-Generation Real Estate Portal with Semantic AI Search Agent & Direct Brokerage
- Real Estate
- AI Search Agent
- Super Smart Search
- Full Web Development
- UI/UX Design
- Agency
- Vasco Agency
- Field
- Real Estate & Artificial Intelligence (AI)
Overview
The RE/MAX Realty Park digital platform marks a comprehensive redesign and technological reimagination of premier real estate brokerage in Georgia. Engineering a complete architectural overhaul, Vasco delivered a luminous, modern visual identity aligned with RE/MAX’s global brand authority. The platform unites thousands of verified residential, luxury villa, commercial, and investment listings across Tbilisi, Batumi, and key regions, providing unmatched discovery velocity and client ease.
Objective & scope
The business strategy centered on eliminating property discovery friction and maximizing high-intent lead conversion. Built around 1-tap broker direct access, every property listing and agent profile integrates instant WhatsApp chat triggers and direct phone links, instantly bridging prospective buyers with licensed RE/MAX brokers. A lightweight client-side Favorites engine allows users to bookmark and compare listings with zero friction.
Technical execution
Engineered around two flagship innovations: 1) Super Smart Search — an ultra-fast multi-parametric engine with reactive filters across deal categories, property types, district zones, budget limits, dimensions, and MLS IDs; 2) AI Search Agent — an intelligent semantic search agent capable of parsing natural language prompts (e.g., 'Saburtalo 2-bedroom', 'Rent in Vake under $1000', 'New construction with balcony') into precise database queries. The architecture features automatic Gryphtech CDN image fallback handling, multi-currency ($/₾) dynamic switching, and complete Schema.org RealEstateAgent structured data for peak search visibility.
UI/UX design & interface
UI/UX design is crafted with clean, light luxury surfaces accented by official RE/MAX cobalt blue (#0043FF) and vibrant crimson (#FF1200). Features a thumb-friendly mobile bottom sticky bar, fluid drawer sheets, and responsive touch gestures optimized for rapid mobile browsing.
Design approach
Luminous luxury real estate aesthetic, AI-powered conversational search, high-visibility corporate accents, and conversion-focused mobile experience